News You Can Use (For Video Marketing)

It is a beautiful December evening.  Carolers bring sweet sounds to the town square. Decorations sparkle. Families gather close, smiling with the anticipation of the lighting of the huge Christmas tree. Children can barely contain their excitement waiting for Santa Claus. It's a beautiful tradition, but also a wonderful opportunity to show the world (and potential homebuyers) why North Canton is a great place to put down roots and raise a family, helping the North Canton Comunity Growth Association. At Woodward Video Productions, we see the potential in news YOU CAN USE for your video marketing. You may not be putting up a huge Christmas tree, but we are guessing that there are many stories unfolding right around you that could be used to illustrate what is great about your business, product, service or not-for-profit mission. Think outside the boundaries of traditional marketing efforts. Do you have an employee who exemplifies one of your core business values in his or her life outside the office in an interesting way? Does your workplace culture come across when you host a ping pong tournament? Is there a community service project that your employees embrace that shows how your business reaches beyond the office? These do not have to be huge, involved projects. They can take a few hours to shoot and edit, but told the right way, they can reap many benefits. If you would like to see an example for yourself, check out the link to the previously mentioned Christmas tree lighting below. Let's not miss the great story-telling opportunities that are happening around you. Without a script and hours of advance planning, we can produce meaningful news you can use right now to tell your story!


PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>